How do you define success?

In society, we often default to dollars as the standard measure of success, but isn’t there more to it? For The Emms, there’s a very clear relationship between success and motivation - and what motivates us is the success of our clients! Learn more about some of our favourite projects and how we’ve helped different entrepreneurs, start-ups and small businesses achieve their goals.

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The Secret to a Captivating Elevator Pitch

What makes a captivating elevator pitch? Whether you’re trying to appeal to new customers or seeking investment, being able to pitch what you do in a compelling way is invaluable. If you find yourself rambling on and on and see people’s eyes glaze over as you talk about your company, try your hand at our worksheet!

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Getting Ahead When Business Is Slow

When business is good, life feels good! But what about when business slows down? Most businesses have a slow down in their business cycle. You could just wait it out, and it probably wouldn’t be the end of the world, but what might happen if you leaned in and made use of those quiet times instead? In entrepreneurship. the greatest gift is time. Time to pause, time to reflect, time to strategise, re-energise and find new focus. Learn how you could make the most of this time.

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A Practical Guide to Weathering the Storms in Business

At some point in your career as an entrepreneur, you can almost guarantee that you’ll face a turning point that feels like a disaster. Anxiety, overwhelm, panic. You may not be able to avoid these things all together, but you can use techniques to deal with them. In this post we’ll break down a seven-step game plan to help you weather the storm. 

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How to Integrate Offline into your Digital Marketing Strategy

In our digital world, it's easy to forget that what people really crave is human connection. Although digital is important, combining it with offline marketing can be even more powerful. Need some ideas? Learn about how you can inject offline into your marketing strategy and how you can create lasting relationships with your customers.

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