Marketing On A Mission

From Branding to Websites and Marketing Strategy, our mission is to help you achieve your goals!

Our Services

From logo design and branding creation to website design and development and marketing consulting, whether you're at the beginning stages of your entrepreneurial journey, at crossroads or looking to take your business to the next level, based on your objectives, we will tailor-make a solution that works for you. Explore our range of end-to-end services:

Website Design & Development

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Marketing Strategy & Consulting

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We create websites with purpose - not just to make noise!

Our Website Services

Whether you need a new website, a revamp or a smooth migration to a new platform, our website creation, design, and development team is here to help you get a great website! We’ll even help you choose the perfect website builder for your unique needs.

We're platform agnostic, which means we build user-friendly websites on any platform. WordPress, Wix, Webflow, Squarespace, Shopify - the choice is yours! From a simple website to a custom e-commerce store, our website developers can create a site that reflects your brand and drives results.

We manage seamless website migration projects by ensuring a smooth transition from your current platform to your new one. Beyond helping you decide which platform will work best for you, our website developers will take care of all the technical headaches, so you can focus on your business.

Regular website updates and upgrades are essential for security, performance and user experience. We offer ongoing website maintenance services to ensure your website is always up-to-date and secure with the latest features and functionalities.

We offer comprehensive website redesign services. Whether you need a complete rebrand or a design refresh, our designers and website development team will work closely with you to create a modern and engaging website that drives results.

You’ll love showing it off!

Is your website glitching? Are there features that are not really working? We’ve got you! We offer comprehensive website technical support to keep your online presence running smoothly. Our website experts can diagnose any issues through website audits, fix bugs, and ensure optimal performance with top-notch security.

We conduct comprehensive website audits to identify Search Engine Optimization opportunities, including keyword research, front-end and back-end deployment, Image SEO and more. Whether your website requires a one-time SEO overhaul or ongoing support, we provide customized plans to suit your needs.

Strategy and branding are at the heart of everything we do.

Some Of Our Website & Branding Projects

Wild Honey Website by The Emms — Wild Honey

Restaurant + E-commerce

Peekaboo Play Centre Guelph - Website by The Emms — Peekaboo Play Centre

Family Entertainment

Anke Balzereit - All Balanced Coaching - Website by The Emms — All Balanced

Coaching

What Some Of Our Clients Say

Testimonials

“ My experience with The Emms has been extremely positive right from the moment I contacted them. Marielle, the team lead, is extremely patient and responsive to everything I ask her relating to my website. She helped craft the look and sound of my brand. Being a small business owner with limited knowledge in IT, it was (and still is) important to me that I am able to contact her with my questions relating to my website. Marielle, has been excellent and is always there to help me. She has recommended things to help boost my business, which has been invaluable.
I highly recommend The Emms for their professionalism, responsiveness and attentiveness.”

Wilma Watts

Co-Founder of Wildflower Florist

“The Emms is brilliant. They rebranded and rebuilt my website so well. Professional, yet also relaxed and comfortable. the lead consultant, Marielle, spent a lot of time listening to what I needed, what my concerns were and how I can take ownership and empowerment with my own website after it was completed. I highly recommend The Emms for branding and web design.”

Laura Yates

Founder of Hummingbird Life

“We see The Emms as an extension of our team to support us with branding, storytelling and web experience design. The team is very responsive and doesn’t hesitate to challenge me or my team. I appreciate their ability to connect to dots and see the bigger picture. And I love that we can just tap in to their wealth of expertise and experience in a flexible manner.”

Sjiva De Meester

CEO of Psylent

“It has been a pleasure working with The Emms. Marielle has been responsive and responsible, providing good advice and guidance going forward. I look forward to a continuing working relationship into the future.”

Coonoor Kripalani-Thadani

Author

“Loved working with Marielle. She addressed and resolved all my marketing issues. She knows her stuff and understands what you want. I would highly recommend The EMMS.”

Celine Hivet

Founder of Celine at Sea

“Marielle from The Emms did a great job with the rebranding of my interior design company. She really understands the needs and aesthetics of her clients and executes in a very professional and timely manner. I would definitely recommend her services!”

Aisha Ashraf

Founder of Aisha Ashraf Interiors

“Heading up The EMMS, Marielle combines her talent, experience in marketing, intuition and “gets” people. She’s become the marketing director we always searched for. Plus, she’s great fun to work with! In addition, the copywriting The EMMS has crafted for our company has always been spot on.”

David Sandgren

Founder of TinySeats.

“The Emms is true to their tagline ‘Marketing on a Mission’. We engaged them on a website upgrade project, and they added greater value than the original brief of simply improving aesthetics and user-experience of our online store. At each step of the way, Marielle focused on a cohesive marketing and branding framework that helped us to articulate our business vision and brand identity into our website. She is highly knowledgeable, engaging, and takes a genuine interest in her clients’ business beyond the brief, which makes her a wonderful sounding board and a true marketing partner.”

Cherie Ball

Co-Founder of Wine to Share

“It has been an absolute pleasure working with The Emms. It's hard to know where to begin in respect to the contribution that they have made to our business. They have been an integral part of not just developing our brand, but also helping us develop our business. A sounding board, a source of knowledge on who to talk to and a real expert in kicking off a small business both on the ground and digitally.

I would proudly recommend this company as they are easy to deal with and great at what they do.”

Nmita Doak

Founder of Amplio Beauty

"We struggled with our online presence for years. In a matter of months, The EMMS had us back on the map.

Marielle from The EMMS is a tremendous asset to our business. She goes beyond and adds value wherever she can. Working with her is effortless and her passion, intellect and drive for our combined success has made The EMMS our ongoing strategic partner."

Chantelle Rangel

Marketing and Sales Associate at Mortgage Choice, Australia

We never stop learning to make sure you're getting the best results.

Why Work With Us?

We're a collective of smart marketing professionals that delivers a vast variety of work across the marketing spectrum. Our mission and passion is to help entrepreneurs and small to medium-sized enterprises (SMEs) find their voice to differentiate from the competition and grow their businesses. With expertise in digital marketing, branding and strategic consulting, we provide tailored solutions to drive success for your company. From Canada, the USA, Singapore and beyond, our clients come from across the world.

Here’s why they like to work with us:

The EMMS 360 Solutions — **Holistic Approach**

We’ve brought all The 5 Emms under one roof to offer you a 360 approach to your marketing needs, so that you can focus on what matters most: your business. From Marketing Strategy, Messaging and Media, Project Management and Measurement, we will think about your digital marketing end-to-end to ensure that we build brands and websites that deliver.

The EMMS Smart Communications — **Smart Solutions**

In a world where the true purpose of communications is often forgotten, we help you communicate with purpose and to reach new customers. Marketing strategy and branding are at the heart of what we do and embedded in our approach is a constant learning cycle. We continuously optimize to make sure you're getting the best results.

The EMMS Partnership — **Long-term Partnerships**

Our passion is to help entrepreneurs, startups and small to medium-sized businesses (SMBs) achieve their goals. Working with us, your goals become our goals and your success is our success. You're not just another client to us. We care about you and your business and we want to be part of your journey towards digital marketing success.

Awards & Accreditations:

The Emms Canadian Choice Award nominee 2025

Rated as a Top Digital Marketing Agency - 2022 (Copy)

Top Web Development Agency - Yahoo Finance (Copy)

Innovation and Excellence Award - The Emms - Business Marketing Servive of the year 2022.png

Best Marketing Firm - Emerging Businesses 2021 (Copy)

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Ready to start your marketing journey? Tell us about your business and let's start achieving your goals.

From The Blog

EMMS Blog

10 Essential Tips to Make Your E-Commerce Store Stand Out This Black Friday

Have you noticed that “Black Friday sales” rarely start on Black Friday these days? In recent years, many brands have begun their Black Friday promotions more than a week before the official day and continued well beyond Cyber Monday. This means you should rethink your Black Friday strategy as well. Read the blog, to know why and what you can do to set yourself up for success this peak shopping season.

The Ultimate Guide To Choosing The Right Domain

If you’re a business owner working on creating a website, you could be facing a tricky decision: picking the right domain for your company. This choice is more important than you might think, as your domain name plays a significant role in how people find and perceive your business online. By choosing a good domain, you may already be one step ahead of the competition by securing a top spot in organic search results. But how do you make that choice? Read our guide!

The ROI of Branding: Why It Pays to invest in your Brand as A startup or Small Business

Is it important to have a great brand from day one? Some entrepreneurs believe branding is essential. Others feel it’s something they can come back to later and that all they need for now is a logo. This group will try different ways to “DIY their logo”. Is the shortcut really worth it? Here are 4 reasons why investing in your branding pays off in the long run.

Website Revamp or Website Rebuild? Your Guide To Decide.

At The Emms, we know an engaging website is crucial for success. If you have a website that feels overwhelming, takes too long to load, and looks like it was built in a different era, it might be time to consider revamping your website or rebuilding it completely. But what's the difference and how do you decide? Use our guide.

Choosing the Best Website Builder for Your Business in 2024

At The Emms, we know that selecting the right website builder can feel overwhelming. Whether you're an e-commerce store, solopreneur, service provider, or a blogger, we'll guide you through some of the most popular options. From Wordpress to Webflow, Wix, Squarespace, or Shopify, together, we'll explore user-friendly interfaces, customization capabilities, online store functionalities, and more. Let's find the perfect platform for you!

Simple Website, Big Impact: Ditch the Complexity, Grow Your Business

Are you wondering if you need a website? If you’re in the early stages of your entrepreneurial journey, evolving your business or relying on word of mouth as your main marketing channel, you might feel, you’re not ready for a big, complicated site. However, not every website needs to be a complex. Even a simple website can make a huge impact on any business. Not sure about that? Read the article and view some examples of simple, yet effective websites.

Forget To-Do Lists! Mind Map Your Way to Success

At The Emms, we love sharing useful tools for business owners to achieve their goals. That’s why we love talking about Mind Mapping. It’s a powerful, yet simple tool that helps to organize thoughts and ideas, so you can make the best decision for your business. We’ve created a FREE guide for you to take you through the process step-by-step, download it now!

FREE DOWNLOAD: Grab your monthly planner!

We believe that a new year holds the promise of a new beginning and an opportunity to reach your goals. Every year we like to think about resources we can provide you with to reach those goals. For this year, we decided to create our new Monthly Planner. Always up to date, you can personalize it to suit your needs and get a good overview of the month ahead. Check it out and let us know what you think!

How to Create a Marketing Plan for Your Business

Effective marketing requires a clear marketing strategy based on a concrete marketing plan. Use our free template to identify your goals and challenges in the different stages of the Marketing Funnel, understand your target audience, select the best channels and set up KPIs to measure success. Download our free marketing plan template now!

Free Worksheet: Find Your WHY

There’s nothing as powerful in business than knowing your WHY - your purpose. If you’re not sure what your purpose is today, use this free worksheet by The Emms. Download it today and get ahead with your business.

Free Template: How to Write a Great Marketing Brief

Taking a few minutes to create a proper brief to share everything your team needs to know about your business and brand can save you so much time and pain in the future.
Read our article to learn how to write a brief to make sure everyone is on the same page. We’ve included a free downloadable template to get you started!

Top tips for a Successful Website Launch

A new or revamped website is an exciting milestone for any business. However, just having a website is not enough. For your website to make an impact on your business, you need to have a launch plan to reach the right audience and get them excited about your product or service. Follow our top tips to create an effective communications plan and maximise your website's potential from day one.

How To Get A Website You Love!

Is your website making you feel anxious, frustrated or embarrassed? From our discovery workshop to platform selection, website design and build, with our 6 step process we can help you build a website that meets all your requirements and impresses your potential clients. Come see how we do it!

FREE DOWNLOAD: Big Picture Annual Planner!

Are you ready to do big things with your business this year? Make it happen! We’ve created a free downloadable annual planner that you can use to put your goals down on paper and turn them into reality. Whether or not you’ve set your goals for the year already, this tool will help you put some structure around your thoughts and help you make a successful year. Download it now!

How to Use the marketing funnel In Your Marketing This Year

In marketing, everything you do should be tied to an objective. By knowing your objective, you will be able to tell whether you’re being successful or not. But how do you figure out what objectives to focus on? Today, we’re looking at one of the most powerful marketing tools in our arsenal: The Marketing Funnel. Used effectively, it will help you measure, plan and budget for your marketing.

How To Workshop Your Mission and Vision

Having a compelling mission and vision to work towards and inspire your employees and customers can be incredibly powerful in keeping you going and growing that bottom line. Whether you’re a growing team or a company of one, today, we’re sharing how you can workshop your own with our four-step process.

4 Tips to Build Your Email List

As you work on your marketing plan for the year ahead, one of the things you might be looking at is how to improve your email marketing. With social media changing so much and organic reach dwindling, email marketing will be key this year and growing your email list will be at the top of your agenda. Are you ready for the challenge? Read our top 4 tips for building your email list.

Free Template: How to Create a Content Plan For Your Business

Companies big and small miss out on the opportunity to create better, more timely and more impactful content simply because they don’t plan ahead. Now is the time to start putting the power of content planning into action! Get started with our FREE Template!

Building a company with purpose

“What’s your purpose? What impact do you want to make?” If you’re a cynic, these questions will probably put a skeptical smile on your face - and we understand why. For many companies, mission statements are just part of an arbitrary checklist devoid of any real meaning. At The EMMS, we define a company’s mission as an operational tool with far reaching consequences, including boosting motivation, enhancing team moral, connecting with customers and growing your business. Learn how.

Why you should care about SEO!

Our number one marketing tip for start-ups and entrepreneurs this year? Take care of your SEO! Learn more about why Search Engine Optimization matters and discover 4 steps you can take to ensure you’ve covered the fundamentals with this beginners guide to SEO for start-ups and entrepreneurs.

5 Effective Internal Marketing Ideas

Internal marketing is just as important as external marketing. As remote work and hybrid work has become the new normal, companies need to find new ways to make people feel engaged, happy and create a sense of belonging for employees to make them feel part of something. Here are 5 ideas and tactics to implement your company's internal marketing strategy and achieve those goals.

Forget New Years Resolutions! Here’s How to Set Your Goals and Keep Them in 2024

New year, new life! Time to make those new year’s resolutions! As useful as they may be, it seems hardly anyone actually keeps them…

Forget about resolutions! Try goal setting instead and set yourselves objectives you can achieve!

How To Tackle These Top 3 Digital Marketing Challenges

As marketers, we’re constantly keeping an eye on what’s happening in digital marketing. While digital is always evolving, lately we’ve noticed changes that seem to suggest a bigger shift. Do you feel the same? Let’s look at the top challenges digital marketers are facing right now as a result of these changes and what to do about them.

Do I really need a website for my start-up?

At the beginning stages of your business, it’s important to know what to put money towards and where to save. Although having a great website might be obvious to most, we know that for some the value of having a good website from the get-go isn’t always clear. If you have your doubts, this is for you.

Choose the Right Marketing Tactics to Achieve Your Goals

The beginning of a new year is the perfect time to make a fresh start, reflect on the past and make plans for the year ahead. If you’ve already done the work and you’re ready to dive in, you might be wondering, where exactly do I start? For your business to grow, you probably need to make some tweaks to ramp up your marketing, which means figuring out what new tactics can help you achieve your goals, and then choosing the right resources to actually make it happen. Today, we’ll look at what marketing tactics to choose to get you started.

Video: Rebranding - Everything You Need To Know

When was the last time you reviewed your branding? Is it a true reflection of the kind of company you want to be today? It could be time for something new... but do you need a brand refresh or a complete brand overhaul? We’re sharing the key questions you should be asking yourself to answer this question.

Is it time for a brand refresh?

Design Your Success: Start With Intentional Goals

With a fresh start upon us, it’s time to start making plans for what lies ahead. I’ve created a worksheet to help identify what’s working and what’s not, so that you can tackle your challenges head on. If you want to set intentional goals for the new year, I encourage you to join me in using this worksheet to reflect on where you’ve come from, and where you want to go.

5 Ways To Get Into A Positive Mindset This Holiday

Are you you finding it difficult to get into the festive spirit this year? If you’re unable to see your loved ones to celebrate the holidays and if you’ve been wondering how you can have a holiday at all this year, this article is for you! Today, we’re sharing 5 ways to find some joy and get into a positive mindset for the new year.

Learn more about our Holiday Marketing Solution for small businesses: The Singapore Wishlist

2020 was challenging. To support small businesses in Singapore maximise sales over the holiday season, we created the holiday marketing initiative The Singapore Wishlist. Today, we’re sharing with you what made us launch this marketing solution for artisanal businesses and the results achieved. Let us know what you think in the comments and if we should bring it back in 2021!