Have you noticed that “Black Friday sales” rarely start on Black Friday these days? In recent years, many brands have begun their Black Friday promotions more than a week before the official day and continued well beyond Cyber Monday. This means you should rethink your Black Friday strategy as well. Read the blog, to know why and what you can do to set yourself up for success this peak shopping season.
Read MoreWork-life balance for entrepreneurs can be a challenge and the summer months can make it even trickier. With kids out of school, family trips, and the temptation of beautiful sunny days calling us outside, it can be hard to balance it all and keep your business going as normal. Use these 7 strategies to effectively manage the summer months without breaking a sweat.
Read MoreThere’s nothing as powerful in business than knowing your WHY - your purpose. If you’re not sure what your purpose is today, use this free worksheet by The Emms. Download it today and get ahead with your business.
Read MoreDo you already use mind mapping? If you're busy working on your strategy for the year and feel a bit overwhelmed by all the directions you could take and the things you have to do, mind mapping can be a powerful tool to help you order your thoughts and find focus. Here's how you can do it.
Read MoreIf you’ve decided it’s time to raise your personal profile, this is for you! When we think about branding, developing your own professional brand probably isn’t the first thing that comes to mind. However, just about anyone could benefit from spending some time thinking seriously about what they want to be known for and then taking active steps to communicate that to the world. Learn how to create your own personal brand in just 4 steps!
Read MoreWith a fresh start upon us, it’s time to start making plans for what lies ahead. I’ve created a worksheet to help identify what’s working and what’s not, so that you can tackle your challenges head on. If you want to set intentional goals for the new year, I encourage you to join me in using this worksheet to reflect on where you’ve come from, and where you want to go.
Are you thinking about becoming an entrepreneur? Maybe you’re not feeling that stable in your day job, perhaps you just feel thrilled by the idea of what the entrepreneurship lifestyle could offer or you’ve had that eureka idea that you’re dying to execute. Whichever path you’re on, know that this road isn’t always easy. Today, we’re sharing our top lessons from the past years.
Read MoreWhat sets successful founders apart? While having a good idea is definitely promising, it will not guarantee success. Successful entrepreneurs tend to have certain characteristics and a specific mind set. Work through our Successful Founder’s Worksheet and see if you have what it takes!
Read MoreThey say you never know until you try. When it comes to starting a business however, a bit of market research can go a long way to get a pretty good idea of whether or not it’s actually worth trying beforehand. That may sound tedious, but it may spare your hours of pain and disappointment. So, let’s go through the basic steps you can take to conduct preliminary market research before launching your business and ensure success!
Read MoreAre you you finding it difficult to get into the festive spirit this year? If you’re unable to see your loved ones to celebrate the holidays and if you’ve been wondering how you can have a holiday at all this year, this article is for you! Today, we’re sharing 5 ways to find some joy and get into a positive mindset for the new year.
Read MoreProcrastinators may get a bad wrap, but often among entrepreneurs, procrastination tends not to come from a place of laziness but rather a sense of perfectionism; a deep seeded fear that if you don’t do it right, you shouldn’t do it at all. But if you don’t set goals, how can you pursue your purpose and even more so, how can you be sure you’re on track? Doing something is always better than doing nothing. Use our lazy person’s guide to set your goals for the new year.
Read MoreIn society, we often default to dollars as the standard measure of success, but isn’t there more to it? For The Emms, there’s a very clear relationship between success and motivation - and what motivates us is the success of our clients! Learn more about some of our favourite projects and how we’ve helped different entrepreneurs, start-ups and small businesses achieve their goals.
Read MoreWhat makes a captivating elevator pitch? Whether you’re trying to appeal to new customers or seeking investment, being able to pitch what you do in a compelling way is invaluable. If you find yourself rambling on and on and see people’s eyes glaze over as you talk about your company, try your hand at our worksheet!
Read MoreAt some point in your career as an entrepreneur, you can almost guarantee that you’ll face a turning point that feels like a disaster. Anxiety, overwhelm, panic. You may not be able to avoid these things all together, but you can use techniques to deal with them. In this post we’ll break down a seven-step game plan to help you weather the storm.
Read MoreDid you know that 30% of start-ups fail for personal reasons? From losing passion and focus to burnout, the struggle is real. So today we’re talking about what you can do to look after yourself as an entrepreneur to ensure you’re bringing your best self to work everyday.
Read MorePlanning to launch a business in 2019? This tends to be an exciting time, but it can also be overwhelming and it can be easy to forget about the little and yet oh so important things! Learn how to get launch ready and make a plan for success!
Read More90% of start-ups fail! What sets successful start-ups apart? Based on our work with so many founders, a set of 6 questions started to emerge to evaluate the potential success of proposed ventures. Successful founders can answer all of them well. See if you can.
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